A matric-fail migrant Bharose used to work at Singh ‘n’ Singh bridals as the owner’s right-hand man. Being close to the family, he also becomes a confidant to the owner’s daughter Nimmi. Although he is not well read, he is smart and business minded. His background makes his character comic. He is a dependable yet impulsive lad, who despite facing rejections from his love has the desire and conviction to be with her, though he remains confused by her behaviour.
He along with his whiz-kid friend Sarabjeet Sidhaana aka ‘Cyberjeet’ strike upon an ingenious brainwave of starting a website that helps young couples in Amritsar elope and get married. The website is called ‘runningshaadi.com’ and it offers a comprehensive array of services to facilitate runaway weddings. He takes the help of Nimmi, The website becomes an instant hit with young, love-struck couples facing pressure from their parents, and the site becomes a rage in small town Amritsar. While they are successful in getting many couples together, the underlying story of Runningshaadi.com lends itself to an unexpected twist.
What happens with the site, along with the absurdities of eloping couples, makes it a humorous joy ride.
What’s Good- The three lead characters give in very earnest performances Amit Sadh and Arab Bajwa do their parts with real ease, Tapsee Pannu is especially superb as the loud, modern and boisterous Punjabi Kudi and she delivers the best dialogues too. The film has its humorous bits and Bharose’s bihari relatives and in-laws who compulsively speak only in English are hilarious.
What’s Bad – Director Amit Roy manages to extract performances from his cast but the story of the movie could have been better. The second half gets only a few laughs and the pace of the movie comes down.
Verdict – A sweet innocent and funny film with good performances by the lead cast.
Rating 2.5 of 5 stars